How much are you willing to spend in order to acquire new customers? Are you willing to spend a lot? But should you? If you have similar questions, then you should the basics of customer acquisition and the customer acquisition cost formula. Customer acquisition can become costly especially if for small businesses. It is said …..
Exam details The official Magento website is says the following: 75 Multiple Choice items 90 minutes to complete the exam All questions are valid for Magento Community Edition (2.0.x/2.1.x) and Magento Enterprise Edition (2.0.x/2.1.x) — check if this has changed before taking the exam All questions assume the default state of native Magento installations, except where specified …..
Facebook Dynamic product ads were introduced in 2015. It was a welcome advancement in digital ad automation. With FB Dynamic Ads, a single product or an inventory of products can be shown to people who already visited your app or website and/or showed interest in similar products in your inventory. And because you no longer …..
Growth Marketing for Startups : Growth marekting is the very core of every business. But growth can be nothing but a projection if a company has no clear strategy and the product not designed for growth from the very beginning. As startups pop up left and right, traditional marketing strategies start to fall short. New …..
The Significance of App Store Optimization in 2018’s Mobile App Market : Chances are, you may already have an idea on what app store optimization (ASO) is. Still, there are things about this niche-specific discovery and marketing strategy that may confuse you. That’s nothing new. App store optimization isn’t just a single strategy and it’s …..
How to Make Money Reskinning Apps: Strategies that Still Work? The mobile app market is big and a lot of researchers believe that it is still not nearing saturation point – the mobile app market is still growing. The monetization potential is still there ( i Still make 6 digits each year with mobile apps …..
What’s new with Snapchat Advertising? What’s the first thing that comes to mind when you hear “Snapchat advertising” , do they have a Snapchat Ad Manager? This is a shake of the head? A shrug maybe? Or could be it a cringe? No one will blame you for that. Snapchat advertising was somewhat unreachable for …..
Why Do You Need to Level-Up your Facebook Ad Targeting Game? Facebook ads are powerful. It’s actually one of the most efficient digital marketing strategies especially when it comes to ad targeting. It is the most popular social network for advertising with 92% of social marketers preferring Facebook. Facebook also accounts for 9% of the …..
What is Google Optimize? Google Optimize is a Google AnalyticsA/B testing solution. It is a relatively new A/B testing tool – but it’s a Google A/B testing tool so the expectations are high. It was globally launched out of beta just last March. The tool allows businesses to experiment, test, and personalize variations of a …..
Are you thinking of getting into e-commerce? Good. Are you planning on using hosted e-commerce platforms for your online store? That’s also good but take a moment to read this e-commerce platform comparison first. Entering into e-commerce is no joke. As of this year, e-commerce sales accounts for 10% of all retail sales. Ten percent …..