How to Choose the Best Converting Shopify Theme for Your Store?
Everyone wants their e-commerce website to look stunning. First impressions matter after all but you still need to strike a balance between aesthetic and functionality. A theme demo may look good but may not fit the products you sell or your business’ image. There are more things to consider but these are the major things you need to consider when selecting the best Shopify theme for your store:
- Supports the size of your inventory.
- Supports different types of shops.
- Multiple design options/alternatives.
There are also specific things to consider in terms of design options:
- A wide array of color options.
- Font styles.
- Product listing and view options.
- Scrolling effects.
- Flexible layouts.
Your store’s design matters. It should be fitting to the type of products you sell, your industry, and your branding image. Your store should look professional and trustworthy. And aside from poor design choices, there’s one easy way to lose your potential customer’s trust: poor user experience. The perfect theme should help boost your conversions, not make you lose customers. That’s why you need to consider if the themes have the following features/elements:
- Easy store navigation
- Fast load time
- The right type and number of features
The best Shopify theme doesn’t need to have all the bells and whistles. Feature-heavy doesn’t mean more efficient. Choose the themes with features you’ll actually need in your store.
Best Shopify Themes with Beautiful E-Commerce Features & Designs
To make your search easier, we compiled a list of 3 best converting Shopify themes for dropshipping, clothing/fashion, jewelry, artists, and stores with small inventory.
3 Best Converting Shopify Themes for Dropshipping
Fastest Shopify Theme:
Fastest is packed with premium features (over 35). These features include a drag & drop mega menu, Ajax layered navigation, wishlist pro – extension with different dream list categories, “show more” product images options, one-click import demos, blog & news extension, customized checkout, product review, slideshow extension, SEO for Google rich snippets, an and many more. This theme also has over 16 unique demo designs, all with upsell features.
The Fastest theme is better known the theme with the fastest loading time. It is also considered as one of the best smart responsive Shopify themes. It is optimized not only for optimum technical performance but also for optimum sales.
The Maxmin Shopify theme is an AliExpress clone especially designed for a shopping mall and dropshipping use. It is minimalistic and light-weight, making it super-fast and effective. In the design side, Maxmin uses white space to create a clean, product-centered design. Pastel colors and high-resolution retina images further complement Maxmin’s design. The availability of more than 100 unique section-ready homepage layouts and 4 homepage designs make theme suitable for a wide range of store types.
Several of Maxmin’s top features include responsive web design, drop-down mega menu (horizontal and vertical menus), revolution slideshow, advanced product filter, Ajax Wishlist, Ajax Compare, and Ajax Add to Cart.
Gecko is a relatively new Shopify theme but it already climbed up to the top, ranking first on the Top 20 Shopify Themes with Beautiful eCommerce Designs. It is also one of the best-selling Shopify themes in its category. Created by an Envato Elite author, Gecko is flexible with almost a hundred design options and combinations. Aside from the responsive design, Gecko is also retina-ready and packed with more than 15 stunning full-feature demos.
The theme also includes like a theme options panel, shortcode page, a lookbook, Instagram shop, product detail layouts, Ajax retail filters, and many more. Gecko also supports app integrations with Ryviu (for AliExpress and Amazon reviews), Lookbook app (catalog/magazine presentation), Fontify app (customized fonts), and Wootify app (WooCommerce to Shopify transfer).
3. Best Converting Shopify Themes for Clothing Stores
There are many multi-purpose Shopify themes in the market. Sometimes though, these themes just don’t have the right feel and aesthetic. This is especially important for clothing stores especially those involved in high-end fashion. Avenue somehow provides a sleek and professional feel with its neat and focused design.
The theme’s features include Flexslider image slideshow, drop-down shopping cart, Ajax add to cart, newsletter signup popup (with Mailchimp support), a wide array of color options, highly editable blocks, Ajax infinite scroll module, and many more.
Halothemes, the author behind the Avenue theme is an elite author that specializes in fashion and apparel themes. One theme from halothemes that surpassed Avenue’s commercial success is Ella – Responsive Shopify Template (Sections Ready) and DECORTICA – Responsive Shopify Template.
It doesn’t mean, though that multi-purpose Shopify themes won’t be able to boost clothing sales. Many top-performing Shopify themes are actually multi-purpose. Basel is one of these themes.
Basel is an Ajax-responsive modern minimalist theme that suits a wide variety of large inventory stores. Fashion is just one of Basel’s 18 plus demo layouts. You can easily import the demo layout in just one click. The theme elements are highly customizable. You can select from different header variations, color swatches, more than 600 Google fonts, all in a powerful options panel.
Other Basel features include RTL support, speed-optimized codes, a wish list app, 360-degree product view, product quick view, Ajax search, and Ajax loading for a full Ajax shop.
One of ThemeForest’s top-rated themes, Belle puts emphasis on flexibility and simplicity. It has the standard features of the best converting Shopify themes with the added bonus of user-friendly interface, high-level of customization, fast performance, and effective customer support.
Belle has more than 9 high quality and highly customizable demos. Features from each demo are interchangeable and can be mixed according to user preference. Belle also uses drag & drop for its page sections. Banners, colors, fonts, and even megamenus are customizable. More demos and features are coming soon. Belle and its author, adornthemes are very involved, adding user-requested features and improvements in their updates.
3 Best Converting Shopify Themes for Jewelry Stores
Jewelry is primarily designed for jewelry stores that offer different types of jewelry, accessories, precious stones, and decorative accents. Developed by an elite author, Jewelry is packed with features like multiple layouts, product landing page, fullscreen slideshow, mega menus, advanced filters, blog, and more custom CMS pages.
The theme has a sleek aesthetic that draws attention to the products. There is a lot of room customization with configurable header background and color, footers, content fields, typography, and custom logos.
Minimal and fast, these are the main selling points of the Kodo Shopify theme. Kodo is a multipurpose theme that is excellent for fashion accessories, glasses, cosmetics, watches, and especially jewelry.
Users can select from 17 stunning premade demos that are mobile-optimized and highly customizable. Just like other themes, Kodo offers one-click demo importer and quick theme setup. There are also unlimited header style and product category layout options. Ajax also provides powerful product filtering and infinite scroll capabilities.
Kodo also offers an excellent shopping experience through built-in live search, tailored quick views, and off-canvas shopping cart. Theme features like free shipping thresholds and Instagram shop help boost conversions and sales.
Quick Shop is a sectioned multipurpose Shopify theme. It is fully responsive with 10 eye-catching premade store demos. Each demo is unique from each other and has dark versions. The demos include a default template, one for crafts & masonry, furniture, feminine, crafts menu sidebar, shoe menu sidebar, fashion grid, cosmetics, jewellery dark, suits dark parallax, and full-width banner.
These elements are highly customizable with drag and drop homepage blocks. Quick Shop’s top features include a powerful admin panel, Ajax shopping cart, Ajax product filters, Ajax wishlist, product owl carousel, quick shop & cloud zoom, currency switcher, newsletter pop-up, and order tracking.
3 Best Converting Shopify Themes for Artists
Handy is for those who want to sell their own creations online. It is a responsive and user-friendly theme packed with features. Layouts and the unlimited megamenu can be customized through the layout configurator while you can pick from an unlimited number of colors & settings through the theme’s control panel. Handy also provides a full section for all page and an optimized mobile UI.
Most importantly, Handy has conversion features like fomo product sales, exit intend discount pop-up, countdown timer, free shipping threshold, dynamic check out, cart type, search suggestion, and store location map.
A theme similar to Handy, Handmade caters more to handicraft and creative goods stores. It has a vintage vibe, successfully using color contrasts to draw the eyes to the outline of the products. The appeal of the theme is that it doesn’t look as commercial as Handy and may suit a small crafts store better.
In terms of features, Handmade has 4 homepages with 4 color schemes. There are also different shop layouts and additional pages. The theme’s responsive design uses the Bootstrap 3 framework for optimized UI, UX, and design throughout different devices and screen sizes. Handmade also has a mega menu, sidebar cart, Ajax live search, Ajax layered navigation, sidebar Ajax cart display option, MailChimp newsletter signup pop-up, and many more features.
This new Shopify theme is one of the most affordable in this list. Decora is multi-purpose but it best suits furniture, home fixtures, art, crafts, décor, and gift stores. The minimalist aesthetic lends a professional look especially with the 5 pre-made layouts and color combinations, 3 pre-defined header styles, and 3 product hover styles.
Decora also features menu options, custom design features (custom background, static content, zoom effect, etc.), navigation options (grid or list, pagination, etc.), custom fonts, blog modules, and SEO optimization. The theme is also multilingual and supports RTL language.
3 Best Converting Shopify Themes for Small Inventory Stores
Citrus is a multi-purpose one-page theme with and two demos; one for multiple-product stores (default store), and one for single-product stores. The theme is fully responsive and comes with features like a powerful admin module, revolution slider, stylish and manageable slider section, wishlist options, integrated Google fonts, widgetized sidebar, unique portfolio design, and CSS3 animations.
There are also highly customizable theme elements like the logo, heading background, body background, check out style, and a member section.
Strollik comes with only one homepage but with almost unlimited design and functional options. The layouts are basic, animations light, and the overall aesthetic is product-heavy. The design concepts and the theme itself is designed to present the products in a smart way. The 360 Product View feature further highlights the emphasis on the product. The animations, owl carousels, and swipe elements complement the overall design.
Though the theme was originally built for stores that sell travel carts, it is highly customizable with its control panel that allows you to access the mega menu builder, live theme editor, shortcode, and more.
Single product themes often focus on presenting the product in the smartest and most effective way. Lift Supply is no different. It’s a sports-centric theme that can be used to sell different product lines. Just Strollik, Lift Supply uses 360 Product View and a modern design that suits electronic stores well. Aside from this, there are product quick views, product details, product lists, category list, and grid view & list view. To further enhance product presentation, Lift Supply is fully responsive and retina-ready.
Lift Supply has 2 homepage layouts and on their last update, a drag and drop section to move homepage sections. Other notable features include the mega menu, add to cart, check out, and blog page.
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